ZebraMetrics is a behavioural dataset that tracks how companies engage with specific content over time, capturing shifts in focus, intensity, and topic mix. These patterns provide early visibility into changing corporate conditions. The data acts as a complementary input to fundamental analysis, helping teams identify where risk, strategy, or positioning may be evolving beneath the surface. By surfacing these changes systematically across large universes, it enables more informed coverage prioritisation and a deeper understanding of company dynamics.